Simply Slim

We were asked by the proprietors to produce a brand which reflected their 'diet plan with a difference'.

They needed a brand which set them apart from their competitors and conveyed their concept of slimming - the simple way.

We worked with them to develop the brand 'Simply Slim'. Once chosen, the brand was developed through several channels including posters, leaflets and a basic web presence. The focal feature of the project was the 40 page A5 colour brochure that we designed and printed. Sumptuous images of food create an incising piece of literature to inspire and motivate the user to continue their slimming quest.

Free standing exhibition banners were also designed and printed to help deliver the sessions as well as for use at open days and promotional events.